Everything Your Brokerage Needs to Win Online
Stop losing leads to competitors with better websites. HomeStar gives you the search technology, branding control, and lead tools that modern buyers expect.
Feature Categories
6 pillars of a winning property search platform
Search & Discovery
Help buyers find their dream home
Natural language search, quick filters, advanced criteria, and mobile-optimized interfaces that convert browsers into leads.
White-Label & Configuration
Your brand, your rules
Custom domains, branding, service areas, MLS connections, and feature toggles. Full control over your IDX presence.
Insights & Analytics
Deeper insights, better conversions
Lead & Listing Management
Operations that scale
Buyer Engagement
Keep buyers coming back
Lead Generation
Capture more seller and buyer leads
Built for Scale & Reliability
Your site is your business. We treat it that way.
Properties Indexed
MLS Systems Supported
Uptime SLA
Data Sync
The Difference You Can Feel
We're not reinventing real estate. We're fixing the parts that never worked.
Filter dropdowns, endless checkboxes
"Modern kitchen with mountain views"
Generic templates with your logo slapped on
Your brand, your domain, your clients
Leads go to a call center somewhere
Leads route directly to YOUR agents
"Contact agent" forms with zero context
Know what buyers want before they call
Hope visitors fill out forms eventually
Track engagement, infer preferences, convert smarter
Complex setup, weeks to launch
Live in hours, not weeks
See It In Action
Real Screenshots, Real Features
Your Brand, Your Way
Configure colors, logos, and custom domains in minutes
Smart Lead Routing
Leads match to agents by expertise and territory
Real-Time Data Sync
MLS listings sync automatically every 15 minutes
All Features
23 features to help you close more deals
Tip: Click the tabs below to filter by category. The number shows how many features are in each group.
Search & Discovery
Help buyers find their dream home
Natural Language Search
Find properties by describing what you want
Buyers can search using everyday language like 'modern kitchen with mountain views' instead of filling out complex filter forms.
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Quick Filter Chips
One-tap common searches
Horizontal-scrolling preset buttons for popular filters: 3+ Beds, Under $500K, New Listings, 2+ Garage, 1+ Acre. Includes geolocation-powered 'Near Me' for instant local results.
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Advanced Property Filters
Find exactly what buyers want
Expandable 'More Filters' section with garage spaces, lot size (min/max in acres), and days on market. Auto-expands when filters are active so users never lose track of their criteria.
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Mobile-First Search
Designed for thumbs, not mice
Search forms with 44px touch targets (iOS compliant), responsive 2-column mobile layouts, and horizontal-scrolling quick filter chips. 60% of buyers search on phones - we built for that.
Learn moreInsights & Analytics
Deeper insights, better conversions
Photo Analysis
Automatic room detection and feature tagging
Property photos are analyzed to identify room types and extract features like 'granite countertops' or 'hardwood floors' - making them searchable.
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Session Intelligence
Know clients before they introduce themselves
Behavioral analytics tracks visitor preferences in real-time. When they submit a form, their browsing history becomes actionable CRM data.
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Analytics Dashboard
Track traffic, behavior, and performance
Real-time analytics show page views, search patterns, popular properties, and lead conversion metrics.
Learn moreLead & Listing Management
Operations that scale
Lead Routing
Distribute leads to the right agents
Configure round-robin, weighted, or expertise-based lead distribution. Leads go to agents most likely to close.
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Listing Management
IDX-compliant curation with full control
Feature listings, hide properties using objective criteria, add admin notes - all while protecting MLS data integrity and ensuring IMLS compliance.
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Agent Profiles
Showcase your team with match scoring
Agent profiles include expertise areas, specializations, and automatic matching to buyer queries based on experience.
Learn moreWhite-Label & Configuration
Your brand, your rules
White-Label Sites
Your brand, your domain, your clients
Each brokerage gets a fully branded website with custom colors, logos, and navigation. Your clients see your brand, not ours.
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Feature Toggles
Enable what you need, disable what you don't
Simple toggles for each capability: semantic search, map view, favorites, contact forms, virtual tours, and more. Your site, your rules.
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MLS & Service Area
Define your territory, connect your data
Interactive map for service area boundaries, support for MLSGrid, RESO API, and legacy RETS feeds. Auto-filter properties outside your area.
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Demo Mode
One-click login for showcasing
Enable demo mode to showcase your platform without friction. Pre-configured demo accounts let prospects instantly experience Admin, Broker, and Agent roles with a single click.
Learn moreBuyer Engagement
Keep buyers coming back
Favorites & Wishlists
Save properties buyers love
Buyers can save properties to favorites lists, organize by criteria, and share with family. Syncs across devices when they create an account.
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Property Alerts
Never miss a new listing
Automated email alerts when new properties match saved search criteria. Configurable frequency and instant notifications for hot markets.
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Interactive Map Search
Search by drawing on the map
Leaflet-powered map with clustering, draw-to-search boundaries, and neighborhood exploration. See listings exactly where buyers want to live.
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Saved Searches
One-click access to favorite queries
Buyers save search criteria and return with one click. Perfect for tracking specific neighborhoods, price ranges, or property types over time.
Learn moreLead Generation
Capture more seller and buyer leads
Market Reports
Capture seller leads with local insights
Automated neighborhood market reports with price trends, days on market, and inventory levels. Buyers request reports, you capture their contact info.
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Home Valuations
What's my home worth?
Instant home value estimates that capture seller leads. Homeowners enter their address, get an estimate, and you get a warm lead with property details.
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Tour Scheduling
Book showings without phone tag
Buyers request tours directly from listing pages. Requests route to the right agent based on your lead routing rules. Calendar integration coming soon.
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PDF Flysheets
Professional property sheets in one click
Generate branded PDF flysheets with property details, photos, and QR codes. Perfect for open houses, client meetings, or email attachments.
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Newsletter Subscriptions
Build your email list automatically
Capture newsletter subscribers with embedded forms. Integrate with your email marketing platform to nurture leads over time.
Learn moreReal Results from Real Brokerages
See what happens when brokerages switch to modern property search.
This spot belongs to whoever signs up first. We're not buying fake reviews β we'd rather earn real ones. Jump in early, shape what we build, and get bragging rights forever.
Your Name Here
Founding Partner, Your Brokerage
Early access means early influence. You tell us what's broken, we fix it. You tell us what's missing, we build it. That's the deal.
Reserved
Early Adopter, Idaho Brokerage
We could've invented glowing reviews from 'Sarah M., Top Producer' β but that's not how trust works. We're new. We're building in public. And we think that's worth knowing before you sign up.
Waiting For You
Future Partner, Supported Systems
Be the first to share your experience
Ready to See These Features in Action?
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